Key trends that will shape global food in the next 10 years.

key-trends-that-will-shape-global-food-in-the-next-10-years

Key trends that will shape global food in the next 10 years.

Many factors influence food and drink consumption habits. Researchers have identified and analyzed global trends in food and beverage consumption, differentiating between the areas where these trends are emerging, where they are the main trend and where they are already established.

These are trends that have been identified and analyzed, which are accompanied by market data segmented by areas of the world, talk about the changes that occur in different regions due to the introduction of new trends, how they have the potential to alter the global consumer landscape, etc.

Key trends identified for the next decade are:

– Natural and less processed foods. Consumers demand less processed food and drink, forcing companies to eliminate artificial ingredients. Consumers are looking for natural formulations with recognizable ingredients.

Sustainability: ecological is the new reality. Factors such as drought and other natural phenomena or concerns about food waste not only affect the supply of food and beverages around the world but also influence its preparation and production. After a rocky 2020, sustainability becomes a necessary consideration in the development of new products, which will be considered as a common good in favor of the planet and consumers.

Diet and personal well-being. Consumers are recognizing that diet connects with the way they look and feel. This places new emphasis on packaged products formulated to help people’s physical appearance as well as their personal well-being, creating a market for products enhanced with all manner of substances, from collagen to probiotics.

Alternative food. Vegetarian foods and non-animal milks will no longer be the main alternatives for those who have dietary concerns or follow a vegetarian diet. In their place are a growing number of new protein sources and potential substitutes for the everyday consumer, heralding a vastly altered market for what was hitherto considered ‘alternative’ diets.

For each person. The growing trend towards physical exercise and staying active shows a need for food and beverages that help the consumer to become familiar with sports nutrition, including energy, hydration and protein inputs. This creates an opportunity for product ranges to progress according to the activity levels and goals of people who maintain regular sporting activity.

Based on real facts. Consumers are more inclined to artisan foods, those that have a history and have been made with quality raw materials with certification of origin. The search for foods that move away from the industrial and tell a story will be a constant.

Purchase of food and beverages online. Needless to say as a result of the Covid-19 pandemic, online shopping, apps and home delivery services are transforming the market at a fast speed. So fast that what was expected to happen in 10yrs, analysts agree the pandemic has accelerated this to 3 months! Online shopping is growing rapidly, and while the web has yet to change grocery shopping widely, innovations are encouraging consumers to consider alternatives to traditional brick-and-mortar retailers.

Food on social networks. The rise of food-focused media has fueled a new interest in cooking, not only as a personal experience but also to share one’s creations on social media. Whether it’s to compete in popular television contests or to farm specialties, many people cook to share with friends and fans.

Table for one. More and more consumers are living in single-person households or are occasionally eating single meals. These types of meals require well-sized products packaged in one-person containers, as well as promotion to further eliminate the stigma of eating alone.

DNA diet. The interest in going back to the basics and natural is the option that gains ground to manufactured foods. The interest in ingredients and historical foods suggests that consumers could make an effort to learn the keys to their personal physiology and design diets that connect with their own ancestors or their genetic bases.

– The stigma of fat decreases. The negative stereotype of consumers that all fat content in food is negative has started to wane. An awareness of the many sources of good and bad fats is ushering in a paradigm shift, in which fat content is neither the first nor the most important consideration in the search for healthy products.

– Eat with your eyes. Scent has long been the center of innovation, but societies focused more on sight and sharing call for artistic innovation and a strong ingredient of color in the food sector. New packaging and colors play a fundamental role to revalue products and make them attractive and worthy of diffusion in social communication.

5 Ways To Use FitBites Superfood Blends

 

Finding all of the right ingredients for your recovery or pre-workout smoothies can be both challenging and expensive. That’s why we created our superfood blends, so that you’d have more of what you need to create healthy, high-energy, high-protein smoothies in one pouch. There are loads more ways to use our blends, though, and most of them are pretty simple. Here are five of our favourite ways to use them to help power you through exercise, recover from a tough workout, or just feel fabulous.

What’s in FitBites Superfood Blends?

All three of our blends are a carefully selected combination of plant proteins and superfoods. They’re vegan and paleo-friendly, as well as gluten and dairy-free.

Alkalising Detox Blend

Hemp protein | Spirulina | Barley grass | Wheatgrass | Chlorella

Replenish Blend

Hemp protein | Pea protein | Cacao | Lucuma | Himalayan pink salt

Energising Blend

Maca | Baobab | Goji | Guarana | Beetroot

How to use FitBites Superfood Blends

Fruit smoothies

The simplest way to use our blends is to just add a scoop or two into your favourite smoothie mixture during blending. The scoop is pretty small, which means you can add the blend to almost anything without changing the texture too much.

Here’s a lovely one:

  • 1 handful of strawberries
  • ½ banana
  • 1 handful frozen blueberries
  • Dash of vanilla extract
  • 200ml cashew or almond milk
  • 1-2 scoops of FitBites Superfood Blend

Milkshakes

For something richer, try a milkshake instead. You can use dairy-free ice-cream, but if you’re fine with dairy, regular ice-cream is a real treat.

Try this:

  • 200ml cashew or almond milk
  • 1 banana
  • Dash of vanilla extract
  • 1 scoop of vanilla ice-cream
  • 1-2 scoops of FitBites Superfood Blend

Oatmeal

Prepare your oatmeal as usual, whether it’s on the hob, in the microwave, or instant, and just swirl a couple of scoops in at the last second.

Green tea

For the ultimate detox experience, we love stirring a scoop of FitBites Superfood Blend into a hot cup of green tea. Also works really well as part of an iced green tea (or fruit tea.)

Ice cream

If you’re making your own ice-cream, the key is have everything as cold as possible before adding it, that includes powders. Just add a scoop or two into the mix when it’s almost ready. Alternatively, you can just sprinkle a little powder over ice-cream you’ve bought.
Visit the FitBites online shop to see the full range of superfood blends.

 

Baobab Bounce! That’s Bay-Oh-Bab

FitBites Superfood energy balls - Baobab Bounce

Some baobab trees still producing fruit have been carbon dated to around 1,000 years old, with estimates of others being even older.  

Reason enough, we think, to want to try the incredible fruit it bears – what an awesome link to the past!

Baobab trees are native to parts of mainland Africa, Madagascar and Australia, and the fruit, known simply as baobab or baobab fruit, comes as large seed-shaped pods. These pods contain powdery white chunks, which although they look pretty drab, have a pleasant tangy flavour.

The flavour isn’t really why we’re so into baobab, though. With around six times the vitamin C of oranges, baobab is outstanding at helping to maintain healthy skin and bones, as well as strong nervous and immune systems. With twice the calcium by weight of milk, baobab powder can be very valuable to those allergic to dairy.

Potassium, iron, magnesium and fibre all go towards making baobab powder one of the most naturally nutritious supplements in the world. In parts of Africa, baobab has been celebrated for nourishing generations of families through hardships, and demand for it in Europe could go some way to helping communities earn a living, or trade resources.

In ground form, the powder can be mixed into porridge, yoghurt and smoothies. We’ve mixed ours with dates, almonds, pineapple and coconut, to give you a highly nutritious and natural way to power your workouts.

Baobab is nutritionally rich 

Vitamin C – skin, bones, immunity and nervous system

Potassium – muscle performance and recovery, healthy blood pressure, kidney function

Iron – red blood cell production, healthy blood oxygen levels

Magnesium – strong bones, nervous system health

All of FitBites products are gluten-free, paleo-friendly. We don’t add any sugar or preservatives

FitBites Fuel and Recover the Natural Way

welcome-to-fitbites-where-we-fuel-and-recover-the-natural-way

If you’re new to FitBites, welcome! We started making our products in 2014 because of a love for fitness and for healthy, natural foods. We decided early on that we wanted to help out active children’s programmes, too, since we think that getting kids involved in sports is really important for the health of generations to come.

That’s why we donate 10% of our profits to charities and programmes that support this idea – whether for health, social or educational reasons.

So what do we make?

FitBites are really simple. They’re made from fruits, nuts, seeds and some really special ingredients often referred to as ‘superfoods’. We don’t include these superfoods because they’re trendy, though. We include them because we want to pack as much useful nutrition into our condensed little balls of energy as possible.

The spirulina in our Spirulina Stretch ball, for example, is one of the most protein-rich food sources on the planet, at around 60% of its dry weight – that’s more than beef, milk and eggs!

The sweetness in FitBites comes from fruits, like figs and dates, and our Acai Asana ball is rolled in organic cacao powder, which when combined with that sweet fruit, feels pretty special (if we do say so ourselves!)

We started out with FitBites in the yoga community, but actually, they’re perfect for anything from running, to cycling and even newer sports like CrossFit.

We really are passionate about helping people to fuel their workouts the natural way, with foods that are both effective and taste great. We hope that you’ll enjoy eating FitBites as much as we enjoy coming up with the flavour combinations and making them. Our range currently includes:

Spirulina Stretch – Spriulina, almond, apricot and coconut

Maca Mantra – Maca, almonds and coconut

Acai Asana – Acai, cranberry, fig and cacao

With others planned for release very soon.

We’ve also just released our Pre/Post-workout pouch, the first product of its kind, to combine a ball designed for pre-workout, and a ball designed for post-workout, in a single sporty pouch.

The pre-workout ball contains chia seeds, banana, spirulina and guarana. The post-workout ball contains cherry, beetroot, almond, hemp protein and virgin coconut oil.

We have 50 of these awesome pouches to give away, too! All you need to do, is visit our Facebook or Twitter page, like or favourite the post, and then share it.

Until then, stay healthy!